SimplyCook

Freelance Work

Recipe Card Redesign and Facebook Ad Design →

I supported the lead graphic designer in the redesign of SimplyCook’s recipe cards and packaging, creating assets, editing photography, using Indesign and Illustrator to create the final recipe cards and packaging for print. I also designed promotional material both still and motion for SimplyCook’s social media platforms.

Recipe Card Redesign

Facebook Ads

I designed promotional material both still and motion for SimplyCook’s Facebook social media page, advertising their subscription and Trial Box deal. These advertisements were designed in line with SimplyCook’s brand guidelines.

I applied SimplyCook’s vibrant colour scheme and use of bold typography, with photography of the meals, to create energetic and eye catching adverts. For the motion graphic adverts I used a variety of movement techniques, along with the imagery and type to create dynamic informative adverts for SimplyCook’s audience.